The world of commerce has undergone a constant transformation over the years. The way products are presented and displayed in stores has evolved significantly, leaving behind a series of displays ...
In previous articles we have already mentioned the importance for companies of having an adequate POS communication strategy and using exhibitors as a great sales channeling tool. We would highlig...
Gardening in general offers endless possibilities capable of covering many different tastes. Motivation, originality, commitment and respect intermingle to create a hobby that promises to feed off...
Visual merchandising aims to know your consumer, encourage purchase and increase profitability. “I see it, I want it and I buy it, even if I don't need it” This widespread behavior, and raise your...
The most recent study on the purchasing habits of Spanish consumers prepared by the web and mobile platform Tiendeo, a ShopFully group company, gathers the data of more than 7 million users in Spa...
We are a Marketing Department, or a person in charge of Marketing, and when facing the market we have to face, and choose, how to do it. From the point of view of the approach in which companies r...
One of the most dispensed elements in the displays is undoubtedly the blister pack, and perhaps the most common that comes to mind is the hardware store format with its endless nails, screws and s...
Have the product in the right place, at the right time and in the right amount. This is one of the main concerns of retailers. The entire sector is clear that controlling it is essential to avoid p...
One of the star products of any surface or shopping center are toys and especially in seasons of high turnover such as Christmas. The toy store section is a must visit, especially for those famili...
Manufacturas Metalúrgicas RSL is a family business founded in 1970 and a leader both nationally and internationally in the design, development and production of advertising media for points of sal...
Retail is in full transformation. And in this process there are different keys that help advance on the path to change. According to an Accenture study, there are six change imperatives, in the ca...
In this recent project our client Pentrilo S.L. asked us for a hybrid structure of a dispenser totem-type display combining heights, hooks for blister packs and baskets. The result has been a high...