La publicidad en el punto de venta es uno de los medios fundamentales a incidir en cualquier estrategia comercial ya que posiciona a la marca mejorando su imagen y aumenta la comunicación e interacci...
En el campo del marketing se tienen muy presente conceptos como público objetivo, estrategias, redes sociales, páginas web y otras muchas cosas que se van incorporando pero… ¿Qué es lo que sucede con...
Advertising totems are possibly the most common and used type of exhibitor as they offer great advantages to any business that uses them. It's goal, like other exhibitors, is to attract the consumer...
Obviamente la publicidad es un área imprescindible dentro de cualquier estrategia comercial de todas las empresas. A menudo se confunde comunicación con publicidad, en si la publicidad está englobada...
There is no better resource on a commercial surface to channel sales and promote a product than the display stand or advertising claim at the point of sale. Using this support properly companies are ...
En nuestra mente siempre asociamos unos determinados colores a la Navidad y muchas son las historias y leyendas acerca del porqué. Sin lugar a dudas los principales tonos que nos vienen a la mente es...
Undoubtedly, the display stand is the greatest claim in a point of sale, increasing its power of attraction thanks to its design, preparation and location in a strategic place in the establishment. Ma...
After the commercial closure of many establishments during the quarantine period due to COVID-19, many are the establishments that, under current regulations on safety and prevention, have returned t...
Many are the businesses that are pending the evolution of the difficult situations we are going through and what will be the regulations to follow in order to keep the business open. It is true that ...
In crisis situations, many see an opportunity, and it is not about taking advantage of the situation itself, but rather having high-mindedness and being confident in the face of difficulties and figh...
With consumers over exposed and hyper-stimulated with advertising impacts (they can receive more the 3,000 commercial messages every day) and who reject intrusive advertising by getting more and more...
When referring to this form of packaging, we are definitely talking about a game changer in the field. Manufacturas Metalúrgicas RSL has carried out thousands of projects where these wrappers are at ...
